Created by Fortune was literally just that- Created by Fortune, (Melissa Fortune). Born
and raised in Brooklyn, New York, she attended Bishop Kearney high school, where the
3 year intensive art program influenced her to pursue a career in arts. She received her
B.F.A. in 2004 from the prestigious Pratt Institute where she majored in fashion design.
While in school she interned for Fila USA, honing in on her sporty aesthetic while continuing
to learn and be highly influenced by high fashion art and couture. It was then that she knew
this would be her market and something that became a part of her being.
Established in 2009, this brand delve into an underground and hidden market: Edgy-Glam.
Not only a designer but an innovator, Melissa’s vision is to bring highly coveted and unique
pieces to the fashionistas of the world looking for creative staple pieces to add to their
From your rocker musician whose wardrobe down to his/her underwear has studs on it, to
your prim & proper businesswomen, this brand has a piece for everyone. The Fortune’s
signature style can be described as a rebel with a feminine twist. So whether your style is
dirty, grungy or pretty, there is always something uniquely special for you here. Melissa’s
passion and determination are the driving forces behind her line as her vigor for success is
untouchable. Her aggressive, in your face attitude mixed with an unstoppable drive is proof
that she will not stop until you know her name.
"In order to be irreplaceable one must always be different."